{"id":1575,"date":"2020-06-26T00:00:00","date_gmt":"2020-06-25T22:00:00","guid":{"rendered":"https:\/\/atlax360.com\/wp-staging4\/?p=1575"},"modified":"2026-09-01T10:33:37","modified_gmt":"2026-09-01T08:33:37","slug":"incerteza-financeira-e-a-sua-gestao-empresarial-eficiente","status":"publish","type":"post","link":"https:\/\/atlax360.com\/pt-pt\/blog\/incerteza-financeira-e-a-sua-gestao-empresarial-eficiente\/","title":{"rendered":"Incerteza financeira e sua gest\u00e3o empresarial eficiente"},"content":{"rendered":"<p>A crise de sa\u00fade que atravessa o mundo tem um impacto consider\u00e1vel no sistema econ\u00f4mico, produzindo incertezas financeiras. Na verdade, o Fundo Monet\u00e1rio Internacional (FMI), devido \u00e0 pandemia de Covid-19 e nos piores casos, prev\u00ea uma queda no crescimento mundial de -7,4%.<\/p>\n<p>Isto abre um panorama de maior risco financeiro para as empresas, o que aumenta nas sociedades que n\u00e3o se focam na an\u00e1lise e gest\u00e3o de informa\u00e7\u00f5es relacionadas ao comportamento econ\u00f4mico dos neg\u00f3cios. Com isso, \u00e9 poss\u00edvel identificar pontos fracos, oportunidades de melhoria e otimizar ao m\u00e1ximo a gest\u00e3o de recursos.<\/p>\n<h3>Mas, por que \u00e9 t\u00e3o importante a gest\u00e3o da informa\u00e7\u00e3o financeira na empresa?<\/h3>\n<p>Saber utilizar os dados financeiros de uma empresa ajuda a ter uma imagem mais clara do desempenho da entidade, podendo atuar de maneira oportuna perante as conting\u00eancias, antecipar cen\u00e1rios complexos e orientar melhor os rumos da empresa.<\/p>\n<p>Al\u00e9m disso, tamb\u00e9m permite salvaguardar as opera\u00e7\u00f5es comerciais avaliando o comportamento de pagamento dos clientes, fundamental para a redu\u00e7\u00e3o do risco de cr\u00e9dito.<\/p>\n<h3>Risco financeiro: os segredos para reduzi-lo<\/h3>\n<p>O cen\u00e1rio complexo que a economia global enfrentou como resultado da pandemia COVID-19 aumentou o risco financeiro no ecossistema de neg\u00f3cios. Estamos a falar de um conceito que se refere \u00e0 incerteza financeira em rela\u00e7\u00e3o a um investimento, comprometendo o sucesso das opera\u00e7\u00f5es.<\/p>\n<p>Nesse sentido, uma correta an\u00e1lise e gest\u00e3o das informa\u00e7\u00f5es financeiras pode ajudar a reduzir o risco. Para isso, considera-se:<\/p>\n<ul>\n<li>Estados financeiros. Eles refletem a situa\u00e7\u00e3o contabil\u00edstica de uma empresa, dando conta das opera\u00e7\u00f5es econ\u00f4micas que a empresa realiza em um determinado per\u00edodo.<\/li>\n<li>Fluxo de caixa. \u00c9 a an\u00e1lise e gest\u00e3o da informa\u00e7\u00e3o das entradas e sa\u00eddas de dinheiro num determinado per\u00edodo, sendo fundamental para manter um n\u00edvel de liquidez que permita sustentar os processos produtivos.<\/li>\n<li>Cobran\u00e7a. Uma boa gest\u00e3o da d\u00edvida permite que as empresas tenham sempre recursos para manter a continuidade operacional e cumprir os compromissos com terceiros.<\/li>\n<li>Avalia\u00e7\u00e3o do risco de cr\u00e9dito. Este conceito refere-se \u00e0 possibilidade de o cliente n\u00e3o conseguir honrar seus compromissos financeiros. Portanto, uma boa gest\u00e3o da informa\u00e7\u00e3o na empresa \u00e9 fundamental para antecipar o comportamento de pagamento de terceiros.<\/li>\n<\/ul>\n<p>Assim, o risco de cr\u00e9dito \u00e9 um dos fatores mais relevantes na crise atual, por entender que \u00e9 um cen\u00e1rio complexo para o ecossistema de neg\u00f3cios e que muitas empresas est\u00e3o protegendo as suas opera\u00e7\u00f5es para que os seus recursos n\u00e3o sejam afetados.<\/p>\n<h3>Como melhorar a avalia\u00e7\u00e3o do risco de cr\u00e9dito?<\/h3>\n<p>Uma das formas mais completas de realizar essa avalia\u00e7\u00e3o \u00e9 por meio de um mecanismo ou sistema automatizado que ajuda as empresas a se anteciparem ao comportamento de pagamento dos clientes, permitindo que protejam as suas opera\u00e7\u00f5es reduzindo o risco de cr\u00e9dito e, portanto, o financeiro.<\/p>\n<p>Nesse sentido, a Axesor 360 pode ser o aliado de que sua empresa precisa. \u00c9 uma plataforma em nuvem que utiliza t\u00e9cnicas de Machine Learning e Intelig\u00eancia Artificial para gerar indicadores de risco personalizados, permitindo \u00e0s organiza\u00e7\u00f5es salvaguardar suas opera\u00e7\u00f5es comerciais, ter total controlo da carteira de clientes, reduzir o \u00edndice de incumprimento e otimizar ao m\u00e1ximo as estrat\u00e9gias de neg\u00f3cios.<\/p>\n<p>Com um sistema especializado de avalia\u00e7\u00e3o de risco de cr\u00e9dito, as empresas poder\u00e3o aumentar o desempenho de suas opera\u00e7\u00f5es, manter um bom fluxo de dinheiro e otimizar receitas, melhorando a sa\u00fade financeira do neg\u00f3cio.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A crise de sa\u00fade que atravessa o mundo tem um impacto consider\u00e1vel no sistema econ\u00f4mico, produzindo incertezas financeiras. Na verdade, o Fundo Monet\u00e1rio Internacional (FMI), devido \u00e0 pandemia de Covid-19 e nos piores casos, prev\u00ea uma queda no crescimento mundial de -7,4%. Isto abre um panorama de maior risco financeiro para as empresas, o que [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1005,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39,42],"tags":[],"class_list":["post-1575","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-finanzas","category-todos-posts"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Incerteza financeira e sua gest\u00e3o empresarial eficiente<\/title>\n<meta name=\"description\" content=\"Gesti\u00f3n de cr\u00e9dito y cobro B2B Atlax 360 Order to Cash\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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